Our projects team adds value at every stage of your development project, from original concept through to branding, marketing and sales.
Before we define a unique position for your project in the market, we interrogate it from every angle. Includes:
This disciplined approach removes the guesswork from this crucial stage of your project
Once we have absolute clarity around your project and have confirmed its unique positioning, we have a consistent platform for marketing.
At every stage the buyer experience needs to reflect this - from their first glimpse of an advertisement, until opening the door of their new home. Includes:
We'll build early momentum by launching your project to known leads, media and key influencers, well before the main campaign begins.
As well as securing early sales and creating a buzz around the project, these initial sales forays help us test and fine tune our tactics before the main campaign begins.
While the focal point will be your dedicated and specialist sales team, working from the display suite, they will be closely supported by 1,700+ salespeople in the Barfoot & Thompson network, who will be spreading the word about your development.
At any point we can show you exactly how the sales campaign is progressing, with realtime information, customised for your project and available to view on any device.
We'll keep your buyers well informed, from signing the contract right through to settlement day.
We'll build a brand that sets your project apart. This can include: